PRESENTING YOUR BOOKS AT A BOOK FAIR/SIGNING.
Going to local book signings and fairs are
an important part of promotion. Here you interact with other local writers
and newfound friends, who may not buy your books, but may know others who will
want to buy them.
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Plan your table set up before you get there.
Place each book in front -- where it is easy for a buyer to examine
it. Have interesting stand-up posters showing what your books are about.
You can set this up at home to see how everything fits -- Make it simple --
cluttered tables distract buyers.
When you get to the fair to set up your
table -- again simple is good -- But you want your books to stand out from
all the other booksellers' tables drawing buyers. When they approach the first thing they
notice will be your book(s) which can be picked up and examined.
-- So add a bit of color --
Add a red tablecloth,
decorate the front with colorful streamers, and hang colorful beads on the poster displays. If you have room, you can set an object relating to the
books between the posters. (I added a small stuffed panda cub and a mermaid
doll to draw attention to two of my mid-grade books.) Nothing should be set in
front of your display of books. Keep the rest of your books behind the posters or in a box under the table. Copies of your Author and book
information on brochures (or card) should be on the side of the table, easy to
hand out to those passing by.
And above all wear a SMILE.
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To purchase M. C. Arvanitis's Books
Either in e-books or print books
contact her on her
Writer's pages
Amazon.com:
Smashwords.com:
